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Artificial Intelligence Will Make Decisions Instead Of People

Entrepreneurship, innovation, and consultancy services firm GOOINN recently delved into the future of digital marketing with its report, “The Impact of Web 3.0 on Digital Marketing.” According to the findings, Web 3.0 will usher in a paradigm shift away from keyword-centric approaches, emphasizing applications that can discern user needs and queries through multimedia content.

The report anticipates a decline in “Near Me” queries, thanks to the integration of geographic location and behavioral data in the new generation Web 3.0 system. This shift aims to automatically assess user interests, delivering tailored results.

Furthermore, the research suggests a surge in voice searches, prompting increased use of digital assistants and emphasizing the importance of optimizing more specific, long-tail queries. For instance, users may prefer searching for detailed questions like “How do I know if I have diabetes?” rather than a broad query like “Diabetes.”

A pivotal trend identified in Web 3.0 involves the widespread adoption of machine learning and artificial intelligence algorithms. As these technologies become more prevalent, decision-making systems will seamlessly integrate into daily life.

The report foresees significant societal changes driven by Web 3.0, predicting that artificial intelligence will reshape labor markets, decentralization will restructure entire societies, and edge computing will enable supercomputers to process power from any location.

The report also underscores the impact of social media blockchain solutions, allowing creators to monetize their content through printing, selling, and receiving payments. Web 3.0, coupled with blockchain applications and NFTs (non-fungible tokens), is positioned to facilitate the integration of the metaverse with the real world, marking a transformative era in the digital landscape.

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