The Metaverse, increasingly prevalent in various aspects of our lives, is now garnering attention from tourism professionals. Numerous hotels have begun offering virtual tours on the Metaverse prior to hosting their guests.
This practice, expected to become widespread soon, will enable visitors to explore hotels and their services before making a purchase.
This approach not only helps tourists avoid unpleasant surprises but also aids businesses in reducing unexpected cancellation rates. In the near future, everything related to a holiday, from the chosen hotel to cultural events, will be accessible for preview and exploration in the virtual world.
CUSTOMER SATISFACTION WILL INCREASE
This approach is expected to attract more domestic and international visitors. While some critics argue that prior virtual experience may deter tourists from physically visiting, others believe that people will be more inclined to visit places they have thoroughly enjoyed in the virtual world.
Additionally, customer satisfaction is anticipated to rise due to the opportunity for virtual exploration. The Metaverse, meaning ‘beyond the universe,’ essentially represents the virtual counterpart of the real world.
CREATE AVATAR AND START TRIP
In this digital universe, accessed through virtual reality or augmented reality, individuals can engage in a plethora of daily activities.
By possibly creating a three-dimensional avatar, it becomes feasible to work, travel, play games, attend concerts, and shop, all within this virtual environment. Consequently, numerous sectors are pivoting their services to digital platforms to capitalize on these emerging opportunities.
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