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Kevin Hart Announces NFT Collection

HARTBEAT is a versatile media company that specializes in producing entertainment at the crossroads of comedy and culture.

The company’s CEO and comedian, Kevin Hart, has revealed the launch of its inaugural NFT collection in collaboration with the Web3 platform Moonwalk.


Details of the Kevin Hart NFT Collection

HARTBEAT, the media company led by CEO and comedian Kevin Hart, has announced its first NFT collection in collaboration with the Web3 platform Moonwalk. The NFTs will encapsulate various moments from Hart’s life, offering an intimate narrative from his perspective. Each episode is intended to feature candid and previously untold stories about his life, career, relationships, and journey.

Expressing his excitement, Kevin Hart stated in a press release, “My favorite thing to do is make people laugh. And with the expansion of HARTBEAT to the Metaverse and Web3, we may have exponential opportunities to bring humor and comedy to a whole new audience.” He expressed pride in his forward-thinking and creative team, highlighting the potential of this new technology to expand their footprint in the realms of content creation.

The NFT collection, set to launch on July 7th, will showcase Hart and his characters, acting as a key to unlock exclusive content titled “Hart’s Confessions.” NFT holders will enjoy exclusive member benefits and Metaverse experiences, including access to bonus content and the ability to purchase tickets for upcoming Kevin Hart events.

Jeff Clanagan, President of HARTBEAT Media, emphasized Kevin Hart’s forward-thinking approach and his role as an entrepreneur and entertainment artist who leverages new technologies to connect with audiences.

The entry into the Metaverse aligns with HARTBEAT’s commitment to reaching fans wherever they consume content, expanding intellectual property through innovative distribution touchpoints and Metaverse activations.

On the launch day, fans and NFT collectors can participate in the sale on Kevin Hart Nation to own one of the 10,000 unique Hart Confessions NFTs.

This move signifies HARTBEAT’s initiative to create experiences that appeal to both Web3 users and mainstream audiences, providing a bridge between traditional platforms and the Metaverse.


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