At the recent Google I/O event, the company introduced a brand-new AI-powered video tool named Flow. This innovative platform brings together three of Google’s top AI models to enable advanced video creation and editing features—all in one place.
The I/O 2025 conference was packed with AI-related announcements, from upcoming Gemini updates to the launch of entirely new tools. One of the standout debuts was Flow, a powerful AI tool for filmmakers and creators.
What is Flow?
Flow is an AI-driven video creation and editing tool designed to act as a complete filmmaking assistant. It helps users produce and edit videos by integrating Google’s best AI technologies into one seamless experience.
According to Google, Flow combines three powerful models:
- Veo for video generation
- Imagen for image creation
- Gemini for understanding and executing text-based commands
Together, these models form a tool that can turn creative ideas into reality.
What Can Flow Do?
With Flow, users can:
- Import or generate characters and scenes directly within the tool
- Use AI camera controls for custom angles
- Extend and edit scenes smoothly
- Modify videos using Gemini’s natural language capabilities
- Generate original imagery from scratch with Imagen
Essentially, Flow offers an end-to-end solution for video production—allowing creators to go from concept to final cut using nothing but their voice or text input.
A Major Leap from VideoFX
Google notes that Flow is an evolution of its previously announced VideoFX platform—now more powerful and fully integrated with its top AI systems.
📍 Availability: Flow will initially launch for users in the U.S. who subscribe to the new AI Pro or AI Ultra plans. Google has stated it will roll out to other countries in the near future.
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