Damat Tween, a frontrunner in global fashion retail, has made a groundbreaking move by becoming the first fashion brand to launch a meta store in the GoArt Universe’s metaverse.
The brand, known for its continuous digital advancements and for pioneering sustainable fashion trends in the real world, has extended its innovative approach to the virtual domain.
In addition to opening its meta store, the company also hosted a fashion show for its new season collection within this digital space, marking a significant milestone in blending fashion with cutting-edge technology.
Fashionable groom in the Web3.0 world
The allure of Web3.0’s benefits is drawing brands into the metaverse, with Damat Tween once again pioneering the fashion sector’s shift towards evolving shopping practices.
By entering the Metaverse through GoArt, the company is granting its customers the chance to immerse themselves in its latest collection within a virtual environment.
This initiative allows users to uniquely blend their real-world wardrobe styles with their avatars, offering a seamless fashion experience.
Moreover, Damat Tween is enhancing this virtual venture by establishing its own ecosystem in the meta world.
Through exclusive incentive campaigns targeted at both current and prospective customers, the brand is not only fostering loyalty but also creating a novel space for user engagement and experience.
The advantageous world of the Meta store
The GoArt Metaverse embraces the “Move and earn” ethos with its Move To Earn concept, actively engaging users within its ecosystem. The benefits awaiting users who navigate through the Damat Tween portal include:
- Entry into Damat Tween portals without expending energy, alongside the capability to accumulate points during these transitions,
- The chance to gather brand-specific NFTs and discount vouchers using MTE tokens,
- An experience akin to the store culture found in the physical realm,
- The opportunity for users to meticulously try on preferred designs,
- The ability for individuals to showcase their style through personalized avatars.