Ford Announces New Affordable EV Platform

Metaverse Planet August 12, 2025Last Updated: August 12, 2025

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Ford has announced a massive investment of approximately $5 billion as part of its new strategy to make electric vehicles (EVs) more accessible and affordable. The company plans to introduce its brand new Ford Universal EV Platform and the Ford Universal EV Production System.

This investment aims to make EVs more attainable, with Ford planning to launch a new midsize electric pickup model starting at around $30,000 in 2027. The investment will also create approximately 4,000 new jobs at facilities in Kentucky and Michigan.

The new Ford Universal EV Platform was designed by a dedicated team of engineers with a focus on efficiency and scalability. The goal is to reduce the number of vehicle parts by 20%, fasteners by 25%, and assembly line workstations by 40%, which will shorten production time by 15%. At the core of the platform are prismatic lithium iron phosphate (LFP) batteries that are free of cobalt and nickel. These batteries act as a structural sub-assembly for the vehicle’s floor, providing a low center of gravity, improving handling, and creating a quieter, more spacious interior. The first pickup model to use this platform is expected to offer a large storage area, including a front trunk (frunk), and sports car-like performance.

15% Faster Production with New System

Ford’s new Universal EV Production System will fundamentally change the company’s manufacturing approach. Instead of a traditional single assembly line, it uses an “assembly tree” concept where the front, rear, and structural battery sections of the vehicle are assembled simultaneously on separate lines before being combined. This method replaces dozens of small parts with large aluminum castings. Ford expects this system, to be implemented at its Louisville facility, to shorten assembly time by up to 40% compared to existing models, resulting in a 15% increase in speed overall.