OpenAI plans to add licensed support to Sora for the legal use of copyrighted characters. Rights holders will be offered revenue and control.
OpenAI is working on a new system that will allow the legal use of fictional characters on its AI-powered video platform, Sora. With this system, copyrighted characters like Superman or Mario will be able to appear in videos in minor roles.
This feature will only be available for licensed characters. OpenAI will offer character owners the ability to fine-tune the content and earn royalty income. This will create new opportunities for both content creators and brand owners. The company’s goal is to prevent copyright infringement and transform Sora into a more sustainable content platform. A legal and ethical framework is being prepared so that users can use the characters freely.
Although it is not yet clear when it will be launched, this system is on Sora’s roadmap. The development could be a critical step in integrating artificial intelligence content into the creative world.
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