Fashion designer Nolcha Shows will host a virtual reality-themed fashion event for New York fashion week. The event will be held at the World Trade Center. It will also give users a chance to access the world of the Metaverse.
Participants in the event will have the feel of the Metaverse using groundbreaking technologies such as AR (augmented reality) and VR (virtual reality). The two-day Web3 event will take place at the World Trade Center. Arthur Mandel, co-founder of Nolcha Shows, said that this event will be different from the usual Web3 events.
According to Mandel, the activity aims to bridge the gap between Web2 and Web3. Thus, they aim to coexist. According to the explanations, only invited participants will be able to participate in the fashion show. There will also be a limited number of people. However, Mandel said that with Web3 technologies such as VR, it will allow everyone to enjoy the event. Participants will be able to see how different outfits look on the podium with the help of AR. With AR, they will not have to physically change their clothes, which is often time-consuming and stressful. This technology allows for more creativity than has traditionally been available in the fashion industry.
Fashion Sector and NFT Sector
NFTs offer a new engagement channel to continually reward and incentivize investors for specific activities. In addition , thanks to NFTs , companies do not need to spend millions of dollars on advertisements to create content that users do not want. Instead, Web3 empowers individuals to control their own content. This means that brands must provide value to their users in order to win customers over.
According to the organizers, Nolcha Shows will create an engaging and exciting experience for users. Participants will have a first-hand experience of what the Metaverse is all about. The event also aims to showcase various use cases of Web3 technology that could change the fashion industry. More fashion shows will move their events to the Metaverse after this event .
It is very important for the future that brands in the fashion industry use Web3 applications such as Metaverse and NFT . Brands that have entered the most popular technologies of recent years want to benefit from the advantages of these technologies to the fullest. In addition, these technologies provide great opportunities for both users and companies.