According to a report by Bloomberg, Apple is considering leveraging Google’s Gemini artificial intelligence tool to enhance iPhones with AI features.
This potential collaboration stems from Apple’s objective to integrate advanced AI functionalities into its iPhone lineup. Insider sources, preferring anonymity due to the confidentiality and nascent stage of the discussions, indicate that this significant partnership could disrupt the AI market landscape.
It’s noteworthy that Apple and Google already share a multi-billion dollar agreement in the search engine domain. Furthermore, it’s important to mention Apple’s recent engagement with OpenAI, highlighting its interest in advancing its technology through external AI innovations.
It could be a huge opportunity for Gemini
A potential agreement between Apple and Google could position Google advantageously in the AI industry. Should the deal materialize, millions of iPhone users might become users of Gemini, Google’s artificial intelligence tool.
Apple is actively developing numerous new features for iOS 18, incorporating its proprietary AI model in the process. Unlike cloud-based services, Gemini, similar to Apple’s current offerings, would operate directly on devices, ensuring user privacy and data security.
As of now, there has been no official statement from either Apple or Google regarding this potential collaboration. OpenAI has also refrained from disclosing any specifics about their previous discussions with Apple. Moreover, there’s no existing regulation that specifically supports Ajax, Apple’s ambitious large language model project initiated last year.
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